Privacy Policy


Introduction

Maxima Associates is committed to protecting your personal data and ensuring transparency in how we process it. This policy outlines how we collect, use, share, and protect your personal information in compliance with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

By engaging with our services or visiting our website (www.maximaassociates.co.uk), you accept the practices outlined in this policy. We may update this policy periodically, and we encourage you to review it regularly.


Who We Are

Maxima Associates is a business consultancy firm based at 16 Glenmill House, Hampton Road, Middlesex, TW12 3EQ, UK. We respect your privacy and recognize that your personal data is entrusted to us solely for specific, legitimate purposes.


What Personal Data We Collect

We may collect the following types of personal information:

  • Name, job title, company details, and contact information (email, phone, address).
  • Financial information, such as payment details for services rendered.
  • Information provided for attending meetings, networking, and events.
  • Identification and background data collected for business due diligence.
  • Any other information you provide to us in the course of our engagement.


How We Collect Personal Data

We collect personal data through:

  • Direct interactions (meetings, emails, networking events, business engagement).
  • Publicly available sources to ensure contact details are accurate.
  • Business acceptance procedures and client onboarding processes.
  • Information provided by third parties when necessary for contractual obligations.

We do not use cookies to collect personal data on our website.


How We Use Your Data

We process personal data based on legitimate business interests, contractual obligations, legal compliance, and where applicable, your consent. The purposes include:

  • Managing our business relationship with you.
  • Providing consultancy services and fulfilling contractual obligations.
  • Communicating relevant insights, industry updates, and business opportunities.
  • Ensuring compliance with legal and regulatory requirements.

We do not sell or commercially distribute your data to third parties.


Retention of Personal Data

We retain personal data only as long as necessary for legal, regulatory, and business purposes. Retention periods are determined based on:

  • Legal and regulatory obligations.
  • Business requirements and contractual commitments.
  • Industry best practices and insurance requirements.

Once data is no longer required, it is securely deleted or anonymized.


Security of Your Data

We implement robust security measures to prevent unauthorized access, disclosure, or misuse of personal data. Our data storage is within the UK, and we do not store credit card details. Where third-party service providers process data on our behalf, we ensure they comply with data protection laws.


Your Rights

Under UK GDPR, you have the right to:

  • Access: Request details of personal data we hold about you.
  • Correction: Ask us to correct inaccuracies in your personal information.
  • Erasure: Request deletion of your personal data when no longer necessary.
  • Restriction: Ask us to temporarily limit processing in certain circumstances.
  • Objection: Opt out of direct marketing communications at any time.

To exercise any of these rights, please contact us at info@maximaassociates.co.uk or write to us at our registered address.


Sharing of Personal Data

We may share personal data only when required:

  • By law enforcement, regulatory authorities, or court orders.
  • To protect our legal rights and ensure compliance with legal obligations.
  • With trusted third parties (e.g., legal or financial advisors) under confidentiality agreements.


Marketing Communications

We may send you industry insights, business updates, or relevant news based on our legitimate interest. You have the right to opt out of such communications at any time by contacting us at info@maximaassociates.co.uk.


Contact & Complaints

If you have any questions or concerns about this policy or wish to exercise your rights, please contact us:

If you believe we have not handled your data appropriately, you may lodge a complaint with the UK Information Commissioner's Office (ICO) via https://ico.org.uk/concerns/handling.


Last updated: 6th March 2025